Strong Roots

Sector
Food and beverage
Date
March 2023
Platform
Instagram
Territory
UK

The plant-based food industry is growing and Strong Roots needs an equally dynamic Instagram presence. Their delicious food and our data-driven content was a recipe for success!

Inside seating area
Outdoor seating area
8.89M+

Impressions

27K+

Instagram followers gained

225K+

Video views

The Activity

  • Full social media management across Instagram.
  • Huge focus on Instagram content production:
    • Creating UGC style recipe reels
    • Creating original meme style content with viral potential
    • Reactive, trend-led content production on-the-fly
  • CM & Proactive Engagement with influencers, customers and other relevant accounts. 
  • Several successful influencer collaborations, including one with @whatwillycook.

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